The button will get you lucky in the Google search service. The story of the "I'm Feeling Lucky" button from Google's start page. The further fate of the button

“May I be lucky!” - you whisper to yourself while buying a pregnancy test or waiting for a call after an interview. But, according to psychologists, luck is in our hands. We studied the behavior of lucky people and found out what we can learn from these lucky people.

Why did Lenochka Ivanova get her dream job, a caring husband and a dress from the latest collection at a discount? But for me, fate was generous only with a cramped place in the office, an indecisive boyfriend and baggy trousers with pockets? - you ask yourself a question, once again encountering a lucky woman in the elevator. Because she’s lucky, but I’m not—you come to the usual conclusion and give up all attempts to change your life for the better. But psychologists believe that the degree of luck is not determined by higher powers on the day of birth, but depends on our own thoughts and behavior. It turns out that luck can be developed as simply as abdominal muscles, with the help of a few simple exercises. Professor of Psychology Richard Weissman(University of Hertfordshire, UK) 10 years studying the reaction to different situations 400 lucky and unlucky people aged 18 to 84 and found that the luckiest among us always follow a certain strategy. They notice and create happy opportunities, make the right decisions, listening to their intuition, see everything that happens in life in a positive light and are not afraid of failures. The scientist asked unlucky people to behave like lucky people, day after day, for a month. At the end of the experiment, 80% of the participants found that they were completely satisfied with life and could well call themselves lucky people. So what should we learn from the luckiest among us in order to be infected by their fantastic luck?

Take advantage of opportunities

Lucky people differ from losers in that they more often turn to intuition and trust it. Victoria(23), whom all her acquaintances consider lucky, admits that at the moment when an urgent decision needs to be made, she relaxes and listens to her inner feelings. “I don’t know why this happens,” says Vika, “I just very often do something intuitively, I feel: this is how I should do it, but otherwise it’s not worth it...” An inner voice told Vika: she needs to return the tickets and not go on a hike. kayaking with friends. As soon as she left the station building, it began to rain. The rain continued for two days, all this time the friends sat in the forest in tents and never uncovered their oars. Gestalt therapist Anton Nesvitsky I am sure that developed intuition is the key to luck. Our mind is just a computer, it is not able to calculate all the options - it does not contain information about unrealistic options like a suitcase with dollars at the entrance to the supermarket. Only intuition can “see” this. And bring your master in Right place. Unique openness helps the lucky ones find a lucky chance in the dense stream of similar weekdays. They are always ready to use unexpected turns of fate to their own advantage. Richard Weissman discovered this in a simple experiment. He asked the outright lucky ones and the incorrigible losers to count how many photographs were published in the newspaper. The unlucky participants spent two minutes on the task, while the lucky ones only needed a couple of seconds. The fact is that on the second page Weisman placed an ad “Stop counting. There are 43 photographs in the newspaper.” It took up half the page and was printed in letters five centimeters high. The unlucky ones simply did not pay attention to him. Then the psychologist decided to test emotional condition participants and found that the lucky ones, unlike the unlucky ones, did not experience tension and anxiety. Namely, anxiety, according to psychologists, reduces the ability to notice the unexpected. “Why stress, because I’m usually lucky,” agrees Vika. — I remember that I urgently needed to fly home from Sochi, five thousand was not enough for a ticket. I noticed a small pink piece of paper on the sidewalk and kicked it. And after a hundred meters something clicked inside, and I returned. It turned out that I almost missed the money. The bill was folded like an accordion, you’ll never guess.”

But the lucky ones not only find “happy opportunities under their feet,” but also create them themselves. As Professor Weissman noted, they are less conservative and easily make adjustments to their lives, sometimes quite consciously. For example, a 33-year-old phenomenally successful investor who participated in Weissman’s project admitted that before signing an important agreement he always changes the route from home to office. And the 29-year-old art director of an advertising agency Olga from time to time deliberately expands his social circle. Before a conference or party, she only interacts with people wearing clothes of a certain color. “I remember, on the eve of the gala reception in honor of the Cannes Lions winners, I decided that I would start talking to women in red ballet shoes. As a result, I met a dozen talented advertisers from all over the world.”

Know how to lose

The lucky ones have failures no less often than the losers, but they treat them differently. To understand the principle of life of the lucky ones, Professor Weissman offers a simple exercise. Imagine being a member of the Russian bobsled team at the Winter Olympics and performing so well that your team won a bronze medal. How will you feel? Most of us would be happy to stand on the podium. Now imagine that your team came second in this competition. Psychologists have discovered that athletes who are in third place are happier than silver medalists. They understand that they could have been left without medals if they had performed a little worse. This is exactly how optimists approach life, being content with what they received from fate; they know: it could have been much worse. Nastya(28) believes that she has been lucky in life: “Even in my early youth, I was hooked by the phrase “There are no good or bad things, it all depends on the point of view.” At first I internally argued with this statement, but as I got older, I began to agree with it. And what’s surprising is that since I stopped perceiving unforeseen events as an obstacle or failure, I began to be lucky much more often.” According to Nastya, one of her greatest successes was being fired. “A year ago, my position as a copywriter was cut and I ended up on the street,” she recalls. “I wasn’t particularly upset and decided to give myself a break. In order not to be without money, I did freelancing, and soon one of the customers offered me a large and very profitable project. If I hadn’t assessed the dismissal as a change for the better, I would still be sitting in some office and following the instructions of my tyrant boss.” “We always have a choice: either we take responsibility for our lives, or we allow others to manage us,” explains the psychologist Elena Marchevskaya. “Nastya took the dismissal as a challenge. She allowed herself to see the advantages of this situation and rely on them, and was able to take the risk of going on a free voyage. All this led to success." The positive attitude of optimists helps them see a lucky chance in the most unexpected turns of fate. “I would say: self-confidence and relying primarily on themselves allow the lucky ones to look at the world with optimism,” continues Marchevskaya. — They know how to cooperate, be punctual and honest. Internally, the lucky ones are confident: they can always find a way out of almost any situation. difficult situation. This is what helps them achieve what others see only as pipe dreams.”

Be yourself

In addition to a certain strategy of behavior, all lucky ones are united by confidence in what they are doing. Weissman's experiment proved: they are much less likely than unlucky people to doubt themselves. According to Mark Sandomirsky, candidate of medical sciences, psychotherapist of the European registry, we should try to develop this unique quality of lucky people. “If optimism and sociability are largely innate qualities of successful people, then there is one path to success open to everyone,” says the psychotherapist. “To do this you need to find out your true desires.” Being honest with yourself is necessary in order to clearly distinguish between what you want and what is a script written for you.

We are unlucky as long as we try to implement programs imposed by others. For example, you were lucky enough to be born into a family of otolaryngologists, and since the eighth grade, your parents have been silently waiting for you to make a choice in favor of one of the most humane professions. And in your wildest dreams you see yourself as the director of a dolphinarium. Acting under pressure, you will subconsciously choose the worst options: to prove to yourself and others that you are going the wrong way. And at best, you will become just a bad ENT. If you look from the outside, life Sashi It turns out extremely well. Already at 25, she has a position as an economist in a large oil company, her own apartment in the center of Moscow and excellent prospects. But Sasha admits: she doesn’t like the job her father gave her. “It’s hard to imagine a more boring life than mine,” she complains.

Lucky people not only find happiness under their feet, but also create it themselves

A minus becomes a plus as soon as we find the strength to change direction. Alena(34) It took almost ten years to understand: she was moving in the wrong direction. “I have a financial education,” says Alena. “And my mother always said that an accountant is a sure piece of bread.” I moved from one office to another, always had a good account, but never made a career. When it came to promotion, the position went to my partner, and I was deprived of bonuses for some offensive, stupid mistakes. I was very worried about this and, apparently, due to nervousness, I was constantly sick: flu, sore throat, cold. I felt like the last loser. And four years ago I enrolled in landscape design school. Since childhood I liked to work with plants and draw. After completing the courses, I quickly found a job in architectural bureau. At this point, the streak of bad luck ended.”

Richard Weissman is convinced that it is the ability to radically change our lives that makes us truly lucky people. The scientist advises to imagine: you were offered to pick a basket of apples in the garden every day. If you enter it three days in a row along the same alley, the basket will become worse and worse filled. But as soon as you turn onto an unfamiliar path, you will stumble upon an unprecedented abundance of ripe fruits.

To work a lot

If you clearly know what you want, it is possible to attract luck - and no magic is required. “Often our will becomes a talisman,” explains the psychotherapist Natalya Varskaya.“We purposefully achieve our goals, despite all the obstacles and obstacles. And those around us may consider us the darlings of fortune, although in fact we create everything with our own hands.” Moreover, work here means working on oneself, developing the situation, and the emergence of an opportunity. And the more you work, the higher the chances of success. Find out what they are for you by answering the questions on the test np page “For success to accompany your undertakings, know what you want, what is required for this, and be able to achieve it,” warns Varskaya. Many lucky people plan their actions well. Let's paraphrase the classic: all happy people are equally happy, but every lucky person is lucky in his own way. For some people, the algorithm for success is sociability; others rely on intuition and efficiency. The main thing is that the code of luck is embedded in us. You just need to take the trouble to read it.

You can develop luck, just like your abdominal muscles, through exercises

Lucky Code

Psychologist Richard Weissman in 2003 he published the book “The Luck Factor” by Richard Wiseman, in which he provided detailed instructions on how to attract luck. If you want it to accompany you always and in everything, remember short text and repeat it at the beginning of the day:

1. I use any chance to attract good luck. I am constantly expanding my social circle and maintaining relationships with old friends, I love everything new and am not afraid of change.
2. I I trust my inner voice. I constantly listen to him and often act on his advice.
3. I'm absolutely sure: I should be lucky; your undertakings will be crowned with success, and those around you are always ready to help.
4. I'm capable of even failures turn into success, I learn from mistakes - both my own and others.

Catch your luck

Fortune's favorites know how to ask life for the most necessary things. They win because they formulate their request correctly. A psychologist’s “Algorithm of Luck” to help you Elena Marchevskaya:

• Imagine what your luck looks like. What does this concept mean to you? What needs do you want to satisfy? Write them down. Now decide what you will do for this.
• Assess the merits. Describe yours strengths. Identify people around you who can support you in achieving your goal.
• Look for inspiration. Think about what inspires you to achieve your goal (an idea, maybe a spiritual teaching).

Turn on your inner voice

Anton Nesvitsky, psychotherapist Weigh it. To access intuition, turn off logic. Before you make an important decision, imagine a scale, put decision A on the right bowl, B on the left. And just wait until one of the bowls creeps down.

• Disconnect. Concentrate your gaze on any pleasant object: a candle, a glass ball. The main thing is at this moment not to repeat in your head for the hundredth time: “if this follows from this, it turns out that...”
• Draw. Take a piece of paper and draw the first thing that comes to mind. Maybe the drawing will give you a solution.
• Feel yourself. Listen to your body. You may suddenly want to go to the right instead of straight, or make an unexpected gesture - and thus resolve a difficult situation.

See your true desires

Anetta Orlova, psychologist, sociologist, writer:

First you need to understand what state brings you joy and peace. Remember the situation, the relationship that was as comfortable as possible for you. This is the sense of self that is worth striving for. Now check your desire “for the environment.” To do this, evaluate your internal sensations while making a wish. If you feel some kind of internal discomfort (fear, self-doubt), you should think about what you really want. If the desire is true, you will feel joy when you think about it.

Learn to take responsibility for your actions

Luck loves those who know how to take responsibility for their actions and the right goals. Elena Afinogenova, psychotherapist:

• Think about what result you want to achieve. Luck does not like dreamers. Your goal must be specifically formulated. For example, “I want to be lucky in the exam” is a very abstract goal. “I want to get a B” is a specific goal.
• Don't lie to yourself. Don't blame your mistakes on the actions of others. Realizing that you have miscalculated somewhere will help you avoid mistakes in the future.
• Remember, luck has back side- failure. Don't be offended by life if something goes wrong. After all, victory often begins with defeat.

What to read

Vladimir Levi

"Wagon of luck." The author of the book is a doctor, psychologist, doctor of medical and psychological sciences, psychotherapist with many years of experience. The book “Wagon of Fortune” is a kind of instruction for controlling fate. Levi tells in a fascinating way how to avoid failures, overcome them, find and “correctly use” your luck and luck and, in spite of everything, become a happy person.

Mikhail Litvak

“I am an algorithm of luck.” Audiobook (recording of a seminar) by a famous psychotherapist, corresponding member Russian Academy natural sciences is dedicated to the psychology of luck. “I am the luck algorithm” is a practical guide for those who dream of achieving success in a variety of areas. The author analyzes life situations and uses their examples to talk about existing techniques for self-improvement and attracting good luck.

"People who play games". The author believes that a lucky person differs from a loser in that he knows what to do in case of loss, but does not talk about it. And the loser has no idea what to do if failure comes, but constantly talks about what he will do if he wins. “It is enough to listen to such a conversation for just a few minutes to understand which of the interlocutors is the winner and who is the loser.

Maria Krieger, Natalya Mineeva
Photo: Fotobank(4), East News(1)

I decided what to do with the “I’m Feeling Lucky” button. They didn’t eliminate it (there were such rumors at one time), but instead it got additional functions. The goal is to inform users about various Google projects.

When the user hovers the mouse over it, the text begins to scroll and randomly displays one of the different options. You may come across the I"m Feeling Hungry button (I'm hungry). If you click on it, the search engine will display the addresses of the nearest restaurants.

If “I”m Feeling Stellar” (I feel the stars) appears, the search engine will automatically switch the user to the mode of viewing pictures from starry sky, or will send it to the presentation of the Hubble telescope.

I "m Feeling Artistic (I feel art) will be translated into a Google art project, which allows you to take online walks through museums around the world and view exhibits (the same technology is used as when compiling street galleries).

I"m feeling puzzled will be sent to a quiz from Google, which asks questions that the user needs to find the answer to in the search engine as soon as possible.

I"m feeling Playful (I feel playful) will allow you to play mini-games built into the Google logo.

I"m feeling Doodle (I feel the doodles) will translate to viewing different interesting options for the company logo.

I"m feeling trendy (I feel fashionable) will allow you to see the ratings of various people by the number of queries in the search engine.

And finally, I'm Feeling Wonderful (I feel wonderful) will help you admire various wonders of the world on Google panoramas.

Google has found a simple and unobtrusive way to introduce users to its services. It’s no secret that many people don’t even suspect that the resource has anything important other than a search window. It is possible that with this elegant solution Google will give its additional services a boost to development.

Unfortunately, for now in the Russian version of the search engine new feature not implemented. You can test Google’s “trick” yourself only in

- I'll be lucky!

The soldier says, leaving for the front.

“I’ll be lucky,” the card player consoles himself, mortgaging his house.

“I’ll be lucky,” you say, abandoning the binary system of mental analysis of variable events!

OK. Let it not be you, but someone else. But those who refuse the system rely on chance. And that this case will happen in his favor. Absurd?

Well, let's do an experiment.

What is the probability of lightning hitting you if you go out into an open field during a thunderstorm? Not tall. But since it is there, you won't take risks.

What is the probability of a gas explosion? Not high, but you will double check, just in case, that you did not leave the gas stove on.

But when it comes to gambling or playing on the stock exchange, most people think that they will be lucky. However…

This is why casinos and exchanges make very good money on this majority!

Do you want to be a source of income for them?

But there is another category of people. These are the so-called “holy men” who are sure that they will never be touched by negative situation. After all, they lead a righteous life. That’s why they have a special place in Heaven and angels wipe away the dust and remove the smallest obstacles on their way.

This means that they will never have an extreme situation in life when they need to take risks to save their loved ones or themselves!

I personally know such “holy men” who buy plugs so as not to wear a seat belt. What are they hoping for? Just luck. They believe that they drive a car just awesome, and their guardian angel protects them from fools on the road. Those. they completely exclude the possibility own mistakes and the presence of unpredictable events on the road. And they believe that they will be the ones who will be spared everything.

Only such people forget where they are. It's time to feel your physical body and understand that you are on Earth. This means you are studying at the school of life!

This is a cruel school where the fittest survive. This is necessary in order to educate a person: a warrior, a master, an enlightened one! Only then does the soul gain full consciousness and can no longer return to this school of cruelty.

I am often asked: “Why is it very rare to find magicians above the 3rd level and almost impossible to find above the 5th?”

To which I usually answer that the state of a warrior is already enough to get out of the chain of earthly rebirths and move on to more high level. And “Warrior Mage” is the third level.

The fourth level is the “Master Magician”, and the fifth is the “Enlightened Magician”. Above level 5 there is no point in staying on Earth. And rarely does anyone stay on purpose, moving on.

It makes sense to stay only for those who have a special mission on Earth, or simply have some kind of sporting interest. Those. I want to test the limits of my capabilities without going beyond earthly existence. But this is a completely different story, which we can talk about later if you say that you this topic interesting.

Today I am saying that only materialists cannot control chance. And hoping for constant luck just because you are handsome... Well, you understand: I don’t want to offend anyone.

In fact, you need to learn to manage probabilistic events, and for this I offer a very effective simulator in the form of a gaming system, and a platform in the form of a casino or stock exchange. It will allow you to most often be on the crest of a wave of luck and learn real luck, and not the illusion that we see around us.

Tomorrow is the last day of enrollment for the webinar and course “Binary system of mental analysis of variable events in gambling and on the stock exchange." Also, in about a year the price will increase to $800, because... at that time it will already be: published printed book, the topic was popularized, student feedback was received, the system itself was improved, a webinar was held, etc.

Today, you still have the opportunity to get the course at a comparatively low price of $40. If you are interested in this, then write about it using the link:

Or write to the support service by email.

I advise you to hurry up, because... Tomorrow is the last day to recruit participants.

Vladimir Iosipenko, owner

"International School of High Magic"

Many of you have probably seen the “I’m feeling lucky” button on the start page search engine Google. But few people know what this button is and why it is needed. And some had no idea about its existence at all.

This button first appeared in 1998, in English version it sounds like I'm Feeling Lucky. Its function was to instantly transfer the user to the first site in the search results for the query of interest, bypassing the display of the search results itself. There are three versions of her appearance:

• The first one is the most romantic. It shows the “humanity” of the company, which allows the user to immediately get results without displaying advertising materials.
• The second, the most pragmatic. This version is also stated by Google creators Larry Page and Sergey Brin. The button symbolizes the perfection of the search from the company and the confidence that in the first position of the search results, where the button leads, there will be a page that fully answers the request.
• The third, the most practical. In 1998, the Internet was quite slow and expensive, so the company took a step towards the user so that he could save time and money when searching for an answer to a query.

We will not know which of them is more correct, so we will assume that the reason for the appearance of the button was all three versions together.

Reduced profit due to button

Much later, already in 2007, Google calculated that the company’s annual losses due to the presence of this button were about $110 million. The thing is that using the button misses the search results, where the most expensive paid ads are located, which 1% of users who use the “I’m feeling lucky” button will never click on.

Remove button from home page It would be too radical a step that users would not like. And leaving her meant suffering further losses. But everything was decided very unexpectedly.

Loss of original button function

With the advent of “live search results”, the button completely lost its functionality. Instant search appeared in 2011 and displayed results already in the process of writing a search query. Now there was no need to click on the “Find” or “I’ll be lucky” button. At one time, these buttons were displayed in search suggestions, but they were soon removed because clicking them would search for an unfinished search phrase.

Display of the "I'm Feeling Lucky" button in search suggestions in 2011.

The further fate of the button

With the loss of its original function, I'm Feeling Lucky needed a new one. And she was found. At the same time, Google was actively launching and promoting its services, so the button randomly redirected to one of them.

The functionality included:

• I’m Feeling Playful - a portal of simple flash games;
• I’m Feeling Artistic - a project to digitize art objects and create virtual galleries;
• I’m Feeling Hungry - a list of restaurants and food establishments depending on the user’s geolocation. In the Russian-language segment, this type of button was not available.
• I'm Feeling Stellar is part of the Google Earth project, which displayed images from the Hubble telescope.
• I’m Feeling Trendy - allowed the user to find out the latest news and keep abreast of events.
• I’m Feeling Doodly is a collection of doodles - Google logos dedicated to some event.

"I'm feeling lucky" button today

In 2013, a global purge of services that the company considered irrelevant or unprofitable began. Therefore, most of the functions of the button were lost again. Today, when you click on it, you can only get to a gallery of doodles, including logos with interactive capabilities, and just pictures that are dedicated to some historical event. Only time can tell whether “I’m Feeling Lucky” has a future.